Kia’s 2019 Super Bowl Ad to Take a More Humble Approach
What do you think of when you imagine a Super Bowl ad? Celebrity endorsements? High profile movie trailers? Absurd amounts of money being thrown around for 30 seconds of screen time? This year, Kia will be doing none of those things. The company recently revealed in a press release that they will take a different focus, one that is more human, relatable, and ultimately real.